West Marine Launches Waterlife Station On Pandora Radio

May 2016 News Web Exclusive

If you’re one of those houseboaters who loves listening to music while you cruise, fish, paddle, sunbath, relax, or grill up dinner, then you’ll appreciate this news. West Marine is creating its first-ever Waterlife Station on Pandora Radio with a song assortment selected by a group of Pandora “musicologists” and West Marine Associates to inspire an “island state of mind” wherever you are—even when you’re not on the houseboat.

This new Pandora station features an eclectic mix of music with broad appeal to fun-loving water-goers everywhere, covering over 100 popular artists like Zac Brown Band, Kenny Chesney, Jimmy Buffet, Sheryl Crow, The Eagles, Jack Johnson, Brad Paisley, Bob Marley, The Beach Boys, and dozens more.

“This branded station is intended to engage listeners of all ages and let them know how much West Marine values their on-water experiences,” says Audrey Broxterman, West Marine Divisional Vice President of Marketing. “We know how much people associate music with memorable moments in their lives, and we’re excited to bring a specially curated station to water enthusiasts everywhere that speaks to them and their love of recreating on the water.”

If you’re ready to turn up the tunes, now’s the time! West Marine’s station is live on Pandora and will run through December 31, 2016. For more information or to listen to West Marine’s Pandora station, visit www.pandora.com/westmarine.

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